We're a tiny cape company with a super BIG mission.

We’re out to change how the world sees the unique challenges that some kids face, and reveal the superpowers behind every difference. Where some see adversity, we see the Extraordinary.

Hi! I'm Robyn Rosenberger

In 2012, while making a few special capes as gifts for family and friends, I was reading about the journey of a sweet girl named Brenna who was born with a rare, severe skin condition. Seeing the courage and strength of Brenna and her family, I had an AHA moment—Brenna was a superhero! And she needed a cape!

We sent Brenna her own cape, and within a few months, what began as a small hobby in our home in St. Louis, MO, grew into a movement. We began sending capes to kids all over the world to help empower them to see how truly powerful and courageous they are. Today, our Squad includes over 120,000 kids and their families across the globe.

TinySuperheroes starts with a cape, but the journey doesn’t end there. We’re growing a community that lifts each other up and makes every TinySuperhero in the world feel strong, able, and proud of the qualities that make them Extraordinary. On behalf of the entire Squad, I hope you decide to join us.

The Mission always comes first

TinySuperheroes is a socially conscious company that puts mission and community first. As a social enterprise, we’re committed to making a difference as part of our day-to-day operation.

Capes
Our "Buy a Cape, Give a Cape" program embodies the spirit of empowerment and generosity. For every cape purchased, TinySuperheroes donates a cape to a child overcoming illness, disability, or adversity. This initiative ensures that with each cape bought, another child receives the gift of courage, strength, and community support, symbolized by their very own superhero cape. Through this program, our customers not only bring joy to their own children but also extend a helping hand to another child, reinforcing the idea that every child possesses unique superpowers deserving of recognition and celebration.

Missions

The Mission Program at TinySuperheroes is designed to empower children by engaging them in activities that promote confidence, kindness, and community. Each month, we launch a new Mission centered around a specific superpower. Participating kids complete these Missions to practice their superpowers and earn unique Patches for their capes, fostering a sense of achievement and belonging. Every child is invited to participate in our Missions and earn the Patch at no cost.

Community

Our Facebook group serves as a vibrant hub for the TinySuperheroes community, a place where families come together to share their journeys, challenges, and triumphs. Within this safe and supportive online space, members find a unique sense of belonging and understanding. They exchange advice, offer encouragement, and celebrate each other's milestones, creating an empowering network of support. Whether it’s advice on navigating medical challenges, celebrating a new achievement, or simply needing a space to share a moment of the day, this group stands as a testament to the strength and resilience found in unity. It’s more than just a group; it’s a family that uplifts and inspires, ensuring that no one ever feels alone in their journey. This incredible community embodies the essence of what TinySuperheroes is all about – empowering one another in a community that understands.

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